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Fireworks Winner Of Malaysia Business Awards In Digital Communications

In The Press: Fireworks Winner Of Malaysia Business Awards In Digital Communications

11 NOVEMBER, 2013

Source: Marketing Magazine

( – Fireworks Solutions has won the Malaysian Business Awards (MBA) Award 2013 in the Digital Communications Category for ‘MobiMax’; their homegrown mobile software that offers organisations an enterprise-ready, content publishing software that can be used on both iPad and Android device platforms.

Brimming with powerful and intelligent features such as e-commerce, product catalogs, multimedia tools and customer relationship management (CRM), this software empowers a wide range of businesses from sectors of education, direct selling, pharmaceutical, publishing, media and much more.

Founder and Director of Creative Technology at Fireworks Solutions Sdn Bhd, Mr Yanzer Lee, an industry veteran with 10 years of experience and over 600 digital innovations credited to his name, said “MobiMax provides a solution that is custom-made for the client, it comes fully-loaded with interactive pages module and easy-to-use systems that can regulate online membership, payment methods and user tracking systems.”

Fireworks MobiMax, has already been deployed to forward thinking organisations such Open University Malaysia, Amway Malaysia, Amway Thailand, M-Mode Berhad and Marketing Magazine.

Winning this award has elevated Fireworks as an innovation agency to be reckoned with, as the past winners of this award are the giants of its industry, such as Mesiniaga Berhad, Celcom Berhad and YTL Corp.

Their win was commemorated at the Malaysia Business Awards Gala Dinner held on 8th November in Kuala Lumpur.

The ASEAN-BAC Malaysia Business Awards (MBA) is an awards programme designed to promote excellence, innovation and best practices in business entities and is widely regarded as the ultimate showcase of outstanding businesses and personalities in Malaysia. Supporters and collaborators of the ASEAN-BAC Malaysia Business Awards are the Ministry of International Trade and Industry of Malaysia, the Federation of Malaysian Consumers Association and the various chambers of commerce.


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